Privacy Policy

Effective Date: August 4, 2025

Thentic LLC (“we,” “our,” or “us”) operates thentictech.com and is committed to protecting your privacy.

This Privacy Policy describes how we collect, use, store, and protect personal and business information.

1. Information We Collect

We may collect:

  • Contact details you provide (name, phone, email, business name)
  • Public business data (address, services, reviews) from online sources
  • Metadata via analytics tools (session info, referral link, device/browser type)
  • IP address and user behavior (e.g., page visits, clicks)
  • Voluntarily submitted information (via forms, chat, or email)

We do not:

  • Collect Social Security numbers, credit card data, or sensitive PII
  • Sell or share your personal data with third-party marketing companies
  • Track you across third-party websites for advertising purposes

2. How We Use the Information

We use collected data to:

  • Provide and improve our software and consulting services
  • Communicate with you about your account or inquiries
  • Send you relevant service updates and marketing communications (with consent)
  • Ensure security, fraud prevention, and legal compliance

3. SMS & Messaging Privacy

If you provide your phone number, you consent to receive SMS and MMS messages from Thentic LLC.

  • These may include service updates, promotional offers, appointment reminders, and other business communications
  • Message frequency varies
  • Standard message and data rates may apply
  • Reply STOP to opt out at any time
  • Reply HELP for assistance
  • Consent is not a condition of purchase

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.4. Legal Basis for ProcessingWe rely on:

  • Legitimate interest (e.g., direct business communications, fraud prevention)
  • Consent where required (e.g., marketing or SMS messages)

5. Data Storage & Retention

Data is stored securely in cloud infrastructure managed by Thentic LLC and trusted third-party providers. We retain data only as long as necessary to fulfill its purpose or comply with law.

6. Third-Party Tools

We may use analytics tools (e.g., Microsoft Clarity, PostHog, Google Analytics) to understand site usage. These tools collect non-sensitive data and do not identify you personally.

7. Cookies

We use basic cookies for analytics and site performance. These cookies do not track you across unrelated websites.

8. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access, correct, or delete your personal data
  • Opt out of marketing communications
  • Restrict or object to our processing of your data

To exercise your rights, contact us at jack@thentictech.com.

9. Do Not Track

We do not currently respond to browser-based Do Not Track (DNT) signals.

10. Children’s Privacy

‍Our services are intended for business users. We do not knowingly collect data from children under 13.

11. Changes to This Policy

We may update this Privacy Policy periodically. The latest version will always be posted here with the effective date.

12. Contact

Thentic LLC
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1312 S College St. Unit 1022
Charlotte, NC
28203
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jack@thentictech.com

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